Design Objective
Design a logo and brand identity, app wireframes, and digital prototype for a mobile application. Present app in CVCC’s annual “Shark Tank” in front of a panel of judges.
Design Brief
My app, Farm2Fork was designed as a platform to connect the community to local farmers. I was inspired by a neighbor of mine who sells fresh, organic eggs from her chickens. I wanted a user-friendly app that made it easy to find local poultry, meat, vegetables, and more in your area. When developing the app layout and function, I kept an older demographic in mind and strived to make it as user-friendly as possible from both a buyers and sellers standpoint. The logo uses bright, fun colors.Another fun element that appears to be a leaf, is also a location pin. I built a full interactive prototype along with a printed booklet, and branded stickers. I competed against ninteen other students in and won first place for my mobile app deisgn.
